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Agassi writes candidly about his early good results and his not comfortable relationship with fame, his relationship to Brooke Shields, his developing fascination in philanthropy, and—described in haunting, issue-by-issue element—the highs and lows of his celebrated profession.
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The man Business Week phone calls “the last word entrepreneur for the data Age” explains “Authorization Marketing”—the groundbreaking strategy that enables marketers to condition their message so that customers will willingly take it.
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